OEX BLUE / Mens / SS26

Brand Performance Report
OEX BLUE
Mens · Spring/Summer 2026
Season start: Sep 25 (first sale of a new product)
386
185
201
48%
£7,687
Unit cost × units received
£9,218
Gross £9,218 − £0 refunded
£5,757
62.5%
1.20×
0.75×

↺ Returns · Quality Signals (not a £ loss)

0.0%
0
0
0.0%
0 units restocked & re-saleable · 0 faulty returned to supplier for credit · £0 actual loss from returns
£4,226
£11,350
201
20
Page 1 · Overview

OEX BLUE / Lifecycle

Sales Over Time
Monthly Revenue
£0.0k£0.8k£1.7k£2.5k£3.3kSep 25Oct 25Nov 25Dec 25Jan 26Feb 26Mar 26Apr 26Revenue (£)
MonthUnits SoldRevenueCOGSGross ProfitMargin
Sep 2511£630£233£39763.0%
Oct 259£525£194£33163.0%
Nov 2514£644£259£38559.7%
Dec 2510£588£233£35560.3%
Jan 262£66£39£2841.5%
Feb 268£280£104£17663.0%
Mar 2671£3,310£1,225£2,08563.0%
Apr 2660£3,175£1,173£2,00263.1%
TOTAL185£9,218£3,462£5,75762.5%
Page 2 · Lifecycle

OEX BLUE / Products

Every SKU · Sorted by Profit
78% SOLD
Men's OEX Black Bachar Tracksuit Pant
Sold31
Returned0
On hand9
Revenue£2,087
Profit£1,283
Margin62%
Stock Cost£233
Stock Retail£675
71% SOLD
Men's OEX Black Flash 2.0 T Shirt
Sold25
Returned0
On hand10
Revenue£836
Profit£512
Margin61%
Stock Cost£130
Stock Retail£350
50% SOLD
Men's OEX Bachar Black Taupe Tracksuit Jacket
Sold8
Returned0
On hand8
Revenue£800
Profit£504
Margin63%
Stock Cost£296
Stock Retail£800
80% SOLD
Men's OEX Grey Blue Light Grey Heuco T Shirt
Sold16
Returned0
On hand4
Revenue£560
Profit£353
Margin63%
Stock Cost£52
Stock Retail£140
39% SOLD
Men's OEX Fell 2.0 Black Charcoal Tracksuit Jacket
Sold7
Returned0
On hand11
Revenue£525
Profit£331
Margin63%
Stock Cost£305
Stock Retail£825
31% SOLD
Men's OEX Aspect Dark Blue Navy Tracksuit Jacket
Sold5
Returned0
On hand11
Revenue£500
Profit£315
Margin63%
Stock Cost£407
Stock Retail£1,100
33% SOLD
Men's OEX Aspect Navy Tracksuit Pant
Sold5
Returned0
On hand10
Revenue£500
Profit£315
Margin63%
Stock Cost£370
Stock Retail£1,000
72% SOLD
Men's OEX Grey Blue Dyno Short
Sold13
Returned0
On hand5
Revenue£455
Profit£287
Margin63%
Stock Cost£65
Stock Retail£175
60% SOLD
Men's OEX Taupe Dyno Short
Sold12
Returned0
On hand8
Revenue£420
Profit£264
Margin63%
Stock Cost£104
Stock Retail£280
44% SOLD
Men's OEX Dark Blue Azure Flash 2.0 T Shirt
Sold10
Returned0
On hand13
Revenue£350
Profit£220
Margin63%
Stock Cost£168
Stock Retail£455
44% SOLD
Men's OEX Taupe Warm Grey Heuco T Shirt
Sold10
Returned0
On hand13
Revenue£350
Profit£220
Margin63%
Stock Cost£168
Stock Retail£455
31% SOLD
Men's OEX Fell 2.0 Black Charcoal Tracksuit Pant
Sold5
Returned0
On hand11
Revenue£325
Profit£205
Margin63%
Stock Cost£264
Stock Retail£715
31% SOLD
Men's OEX Flynn Aqua Navy T Shirt & Short Set
Sold5
Returned0
On hand11
Revenue£325
Profit£201
Margin62%
Stock Cost£283
Stock Retail£715
50% SOLD
Men's OEX Navy Breacon Short
Sold8
Returned0
On hand8
Revenue£280
Profit£176
Margin63%
Stock Cost£104
Stock Retail£280
53% SOLD
Men's OEX Charcoal Breacon Short
Sold8
Returned0
On hand7
Revenue£280
Profit£176
Margin63%
Stock Cost£91
Stock Retail£245
53% SOLD
Men's OEX Black Breacon Short
Sold8
Returned0
On hand7
Revenue£280
Profit£176
Margin63%
Stock Cost£91
Stock Retail£245
24% SOLD
Men's OEX Charcoal Piton T Shirt
Sold4
Returned0
On hand13
Revenue£140
Profit£88
Margin63%
Stock Cost£168
Stock Retail£455
22% SOLD
Men's OEX Coral Helmar T Shirt
Sold4
Returned0
On hand14
Revenue£140
Profit£88
Margin63%
Stock Cost£181
Stock Retail£490
6% SOLD
Men's OEX Flynn Acid Lime Charcoal T Shirt & Short Set
Sold1
Returned0
On hand15
Revenue£65
Profit£41
Margin63%
Stock Cost£383
Stock Retail£975
0% SOLD
Men's OEX Grampian Windrunner Black Coral Jacket
Sold0
Returned0
On hand13
Revenue£0
Profit£0
Margin0%
Stock Cost£361
Stock Retail£975
Page 3 · Products