Paul Smith / Mens / MW25

Brand Performance Report
Paul Smith
Mens · Main Winter 2025
Season start: Jul 25 (first sale of a new product)
237
223
14
94%
£12,830
Unit cost × units received
£23,185
Gross £23,185 − £0 refunded
£11,084
47.8%
1.81×
0.86×

↺ Returns · Quality Signals (not a £ loss)

0.0%
0
0
0.0%
0 units restocked & re-saleable · 0 faulty returned to supplier for credit · £0 actual loss from returns
£730
£1,129
14
23
Page 1 · Overview

Paul Smith / Lifecycle

Sales Over Time
Monthly Revenue
£0.0k£1.3k£2.6k£3.9k£5.2kJul 25Aug 25Sep 25Oct 25Nov 25Dec 25Jan 26Feb 26Mar 26Apr 26Revenue (£)
MonthUnits SoldRevenueCOGSGross ProfitMargin
Jul 251£60£24£3660.8%
Aug 2522£2,100£766£1,33463.5%
Sep 2513£1,818£660£1,15863.7%
Oct 2515£2,235£820£1,41563.3%
Nov 2528£3,543£1,498£2,04557.7%
Dec 2550£5,170£2,599£2,57149.7%
Jan 2645£4,197£2,462£1,73541.3%
Feb 2631£2,438£1,856£58223.9%
Mar 2611£918£837£818.8%
Apr 267£706£579£12718.0%
TOTAL223£23,185£12,101£11,08447.8%
Page 2 · Lifecycle

Paul Smith / Products

Every SKU · Sorted by Profit
92% SOLD
Men's Paul Smith Navy Fibre Down Parka
Sold11
Returned0
On hand1
Revenue£2,475
Profit£984
Margin40%
Stock Cost£136
Stock Retail£150
SOLD OUT
Mens Paul Smith Chocolate Lee Trainers
Sold12
Returned0
On hand0
Revenue£1,765
Profit£841
Margin48%
SOLD OUT
Men's Paul Smith Blue Knitted long Sleeve Polo
Sold12
Returned0
On hand0
Revenue£1,637
Profit£833
Margin51%
SOLD OUT
Men's Paul Smith Dark Navy Knitted long Sleeve Polo
Sold10
Returned0
On hand0
Revenue£1,462
Profit£792
Margin54%
SOLD OUT
Men's Paul Smith Dark Navy Tapered Fit Denim Jeans
Sold13
Returned0
On hand0
Revenue£1,478
Profit£776
Margin52%
SOLD OUT
Men's Paul Smith Black Regular Fit Zebra Hoodie
Sold10
Returned0
On hand0
Revenue£1,260
Profit£755
Margin60%
SOLD OUT
Men's Paul Smith Navy Zip Sweatshirt
Sold10
Returned0
On hand0
Revenue£1,368
Profit£683
Margin50%
SOLD OUT
Men's Paul Smith Navy Lined Mac
Sold4
Returned0
On hand0
Revenue£1,138
Profit£668
Margin59%
SOLD OUT
Men's Paul Smith Very Dark Red Regular Fit Zebra Hoodie
Sold8
Returned0
On hand0
Revenue£924
Profit£520
Margin56%
SOLD OUT
Men's Paul Smith Off White Regular Fit Polo Shirt
Sold14
Returned0
On hand0
Revenue£931
Profit£455
Margin49%
SOLD OUT
Men's Paul Smith Black Casual Fit Stripe T Shirt
Sold11
Returned0
On hand0
Revenue£750
Profit£453
Margin60%
SOLD OUT
Men's Paul Smith Black Rabbit Print T Shirt
Sold10
Returned0
On hand0
Revenue£690
Profit£420
Margin61%
SOLD OUT
Men's Paul Smith Blue Zip Thru Cardigan
Sold6
Returned0
On hand0
Revenue£1,004
Profit£407
Margin40%
90% SOLD
Mens Paul Smith Dark Brown Wilbur Leather Boots
Sold9
Returned0
On hand1
Revenue£1,222
Profit£385
Margin32%
Stock Cost£93
Stock Retail£94
89% SOLD
Men's Paul Smith Dark Violet Striped Knitted long Sleeve Polo
Sold8
Returned0
On hand1
Revenue£1,088
Profit£364
Margin33%
Stock Cost£90
Stock Retail£100
SOLD OUT
Men's Paul Smith Dark Red Regular Fit Zebra T Shirt
Sold12
Returned0
On hand0
Revenue£630
Profit£348
Margin55%
SOLD OUT
Men's Paul Smith Blue Regular Fit Zebra T Shirt
Sold13
Returned0
On hand0
Revenue£573
Profit£268
Margin47%
44% SOLD
Men's Paul Smith Black Plain Boxer Trunk 5 Pack
Sold7
Returned0
On hand9
Revenue£439
Profit£260
Margin59%
Stock Cost£230
Stock Retail£585
SOLD OUT
Men's Paul Smith White Regular Fit Soul Kitchen T Shirt
Sold12
Returned0
On hand0
Revenue£584
Profit£242
Margin41%
78% SOLD
Men's Paul Smith Off White 1/4 Zip Neck Knitted Jumper
Sold7
Returned0
On hand2
Revenue£875
Profit£242
Margin28%
Stock Cost£181
Stock Retail£200
SOLD OUT
Men's Paul Smith Blue Signature Stripe 3 Pack Boxer
Sold16
Returned0
On hand0
Revenue£527
Profit£239
Margin45%
SOLD OUT
Men's Paul Smith Navy Zebra Beanie Hat
Sold5
Returned0
On hand0
Revenue£248
Profit£112
Margin46%
SOLD OUT
Men's Paul Smith Navy Zebra Scarf
Sold3
Returned0
On hand0
Revenue£120
Profit£39
Margin32%
Page 3 · Products